January 2011
3 posts
How Your Nielsen Ratings Sausage Is Made →
mikehudack:
sectionfive:
According to this article, 25,000 people are being polled for the ratings. That’s 1/4 of 1% of the 100,000,000 TV Households.
That’s not an accurate sampling. It sounds like a joke.
(via NewTeeVee)
It is a joke.
Amazing. We could even take that metaphor as far as the book The Jungle!
“It is the people who figure out how to work simply in the present, rather than...”
– Clay Shirky, from this month’s Fast Company
Why the Fashion Industry Is Betting Big on Branded... →